Maximise your Avios, air miles and hotel points

Join us at 9.30am for some very good news

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That’s all we can say for now.

However, I strongly recommend coming back at 9.30am for a major announcement. It is, genuinely, big news and I don’t think anyone will be disappointed. It is also a permanent improvement to your life, not a promotion.

If you are reading this by email, we will send it shortly after 9.30am but you can see it sooner by visiting the site.

You may want to clear a bit of time in your diary after 9.30am to respond to the news.

Comments (250)

This article is closed to new posts. Discussion continues in the HfP Forums.

  • Daniel says:

    So I just bought five return club class tickets to Barbados yesterday when availbility opened up. I suspect i’m going to regret that decision at 9:30±!!

  • Ian says:

    I never use my 2 for 1 anyway. I usually pay cash and can’t justify using points.

    • bafan says:

      Me too. But then I sit here with 300k points like…WTF is the point in collecting them?! It’s an existential crisis I’m going through with this question 🤣.

  • Roberto says:

    Loads of award availability
    Upgraded a return from Barbados next Jan.
    Spoke to the gold line and they were due to be told at 08:30 but have not yet.
    Loads of staff on the phones today, its gonna be busy she said.

    • Babyg says:

      Something rewards related – would be awesome if its another 50% avios sale, all my alerts for (except for MLE) triggered last night to say there are avios seats..

    • MadeUpName says:

      I got the call back later and call ended message – though I’m only a blue

  • Virgin says:

    Hope the news is we can now redeem virgin points for cheese and onion pasties.

  • joseph jordan says:

    I find permanent improvements tend to only be permanent until they are changed again.

  • Adam says:

    The BA Cream Tea now includes a cup of Tea?

  • Char Char says:

    Name change of head for points

  • Char Char says:

    New website launch

This article is closed to new posts. Discussion continues in the HfP Forums.