Update on the Amex / Amazon deal – points showing, gift cards OK, Prime OK, so jump in
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There was a huge response to my article on Monday about the fantastic new Amazon offer from American Express.
It is available for many – but not all – British Airways American Express, Amex Gold and Amex Platinum cardholders.
You will find this offer on the ‘Offers’ tab of your British Airways American Express / Amex Gold / Amex Platinum statement page online, or in the app.
There are a few versions. You will hopefully see some combination of:
Get 500 / 1,000 Avios / Membership Rewards points when you spend £25 at amazon.co.uk before 19th September using your BA Amex / Amex Gold / Platinum card
It isn’t clear who gets what and you may have got nothing if you are very unlucky.
It is limited to the first 20,000 people to register so I recommend you sign up immediately. You have until 19th September to make a purchase and have it post to your Amex account.
There was some confusion over the wording of the offer. It said “purchases made with Market Place Sellers, Amazon Prime or subscriptions to Amazon Prime” do not count. Secondary terms and conditions also implied that gift cards would not count, even though American Express has no idea what you bought.
I did a test purchase on my own Amazon account for a £25 gift card. I AM an Amazon Prime customer. Within 2 minutes of making the purchase I got an email from American Express saying “Congratulations, you have earned 500 bonus Avios – if your transaction meets the offer terms”.
The 500 bonus Avios have now posted to my account. See below (click to enlarge):
This means:
gift card purchases do count
even Amazon Prime customers still earn the bonus on gift cards
This offer should be a no-brainer for qualifying BA Amex / Amex Gold / Amex Platinum cardholders, especially if you have the 1,000 points version. £25 is a ludicrously low purchase limit for earning 1,000 Avios or Membership Rewards points.
As I found, purchases of Amazon e-gift cards count. These can be bought online via this link and added to your personal Amazon account via this page. The balance is used automatically on your next purchase.
Want to earn more points from credit cards? – December 2021 update
If you are looking to apply for a new credit or charge card, here are our November 2021 recommendations based on the current sign-up bonus.
You can see our full directory of all UK cards which earn airline or hotel points here. Here are the top current deals:

British Airways American Express
5,000 Avios for signing up, no annual fee and an Economy 2-4-1 voucher for spending ….. Read our full review

British Airways American Express Premium Plus
25,000 Avios and the UK’s most valuable credit card perk – the 2-4-1 companion voucher Read our full review

American Express Preferred Rewards Gold
Your best beginner’s card – 20,000 points, FREE for a year & two airport lounge passes Read our full review

The Platinum Card from American Express
30,000 points and an unbeatable set of travel benefits – for a fee Read our full review
Earning miles and points from small business cards
If you are a sole trader or run a small company, you may also want to check out these offers.

American Express Business Gold
20,000 points sign-up bonus and free for a year Read our full review

American Express Business Platinum
40,000 points sign-up bonus and a long list of travel benefits Read our full review

British Airways Accelerating Business American Express
30,000 Avios sign-up bonus – plus annual bonuses of up to 30,000 Avios Read our full review

Capital On Tap Business Rewards Visa
The most generous Avios Visa or Mastercard for a limited company Read our full review
For a non-American Express option, we also recommend the Barclaycard Select Cashback card for sole traders and small businesses. It is FREE and you receive 1% cashback on your spending:

Barclaycard Select Cashback Credit Card
1% cashback and no annual fee Read our full review
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