Some fun uses for your Hilton HHonors points via Hilton @Play
Links on Head for Points may pay us an affiliate commission. A list of partners is here.
Hilton @Play is the Hilton equivalent of Starwood’s SPG Moments. It allows you to use your Hilton HHonors points for interesting ‘experiences’ rather than (more) hotel stays.
To be honest, the UK offering from Hilton @Play has been underwhelming so far. This was partly down to the quality of the events and partly down to the relatively crazy pricing. In some cases, it looked as it Hilton was simply buying you a ticket using a relatively poor exchange rate for your points.
At the moment, however, there are a few interesting UK events which have some value:
LONDON YACHT, JET & PRESTIGE CAR SHOW VIP EXPERIENCE – LONDON, UK – MAY 4-7, 2016 – 75,000 points
There were two of these packages left but it was down to one as of last night. The nominal headline item is two VIP tickets to the show, which is spread across Old Billingsgate Market and St Katherine Docks. As VIP tickets are not normally sold it is not clear what they offer. Standard tickets to the show are easily available for free (I had a leaflet through my door with a pair attached) so I don’t value those highly.
However, it comes with a night at the London Hilton Park Lane including executive lounge access. A redemption night at Park Lane is usually 80,000 points and that does NOT include lounge access. This package is a decent redemption even if you have no intention of visiting the show.
VIP CHIC OUTLET SHOPPING EXPERIENCE – BICESTER VILLAGE – Auction, currently 135,000 points
Again, this is better than it sounds. You get:
One night stay for two in a suite at London Hilton on Park Lane, including breakfast
Chauffeur drive pick-up / drop off from the hotel
Lunch for two @ Villandry at Bicester Village
Champagne reception and VIP room access for two
VIP discount Card for two
£250 gift card
Half day Stylist session
Hands free shopping
Let’s focus on the good bits. The auction winner gets a night in a suite at Park Lane and a chauffeur driven trip to Bicester Village (which is quite a long drive, probably 90 minutes in bad traffic) where they are given £250 to spend and a free lunch.
Remember that you also earn Avios points on all your spending at Bicester – take your receipts and BAEC card to the Customer Services desk before you head home!
UDDERBELLY FESTIVAL – SOUTH BANK – 10,000 points
Hilton is the lead sponsor of the Udderbelly Festival on the South Bank this Spring. There are LOTS of tickets available on Hilton @Play for many of the events.
10,000 Hilton points, which I only value at £30 when used for hotel rooms, would get you:
4 tickets for The Amazing Bubble Man
2 tickets for Closer by Circa (some days have 4 tickets for 20,000 points)
4 tickets for Shlomo’s Beatbox Adventure for Kids
4 tickets for Card Ninja
The Hilton @Play website is very buggy. Searching by UK events will not bring these up – you need to look at ‘All Auctions’ and scroll through the pages to find the relevant dates.
If you have some unused Hilton HHonors points looking for a home, there may be something for you here. If you are willing to travel, there are also a lot of concert tickets available, eg Coldplay, Sting and Rihanna in Berlin.
How to earn Hilton Honors points and status from UK credit cards (December 2021)
There are various ways of earning Hilton Honors points from UK credit cards. Many cards also have generous sign-up bonuses.
Do you know that holders of The Platinum Card from American Express receive FREE Hilton Honors Gold status for as long as they hold the card? It also comes with Marriott Bonvoy Gold, Radisson Rewards Gold and MeliaRewards Gold status. We reviewed American Express Platinum in detail here and you can apply here.

The Platinum Card from American Express
30,000 points and an unbeatable set of travel benefits – for a fee Read our full review
Did you know that the Virgin Atlantic credit cards are a great way of earning Hilton Honors points? Two Virgin Points can be converted into three Hilton Honors points. The Virgin Atlantic cards are the only Visa or Mastercard products in the UK which can indirectly earn Hilton Honors points. You can apply here.
You can also earn Hilton Honors points indirectly with American Express Gold (20,000 bonus points), the American Express Rewards Credit Card (5,000 bonus points) and – for small business owners – American Express Business Gold (20,000 bonus points) and Business Platinum (40,000 bonus points).
(Want to earn more hotel points? Click here to see our complete list of promotions from the major hotel chains or use the ‘Hotel Offers’ link in the menu bar at the top of the page.)
Comments (51)